It’s how all fairy-tales start. A dashing hero atop a mighty steed ventures forth to save the damsel in distress; wild beasts and magical monsters are slain in the saving of the dame. Then jump to the final paragraph for that cathartic “Happily Ever After” - that’s the dream, and is one that dating app ‘Once’ now hopes to offer.

There are no machines, no algorithms, dictating who you will be matched with. Instead, ‘Once’ uses real people – a human curator to act as your personal fairy god-person - to separate the wheat from the chaff to find The One.

It’s a simple premise that moves away from the gamification of Tinder. ‘Once’ guarantees a match once every 24 hours with eligible people in your area. There are no machines, no algorithms, dictating who you will be matched with. Instead, ‘Once’ uses real people – a human curator to act as your personal fairy god-person - to separate the wheat from the chaff to find The One.

A far cry from the swipe-happy Tinder, ‘Once’ selects suitors based upon shared interests and whatever magical insight their curators can muster. Once matched (pun intended), ‘Once’ allows you to see each other at the same time and gives you 24 hours to make your move. So, then it’s happily ever after right? Well, yes and no. It could become the thing of dreams – or you can simply choose to decline it there and then. Not so happily ever after, after all.

Apps like ‘Once’ offer a novel way of meeting The One – with a capital ‘O’ – in a way that will create a more fairy-tale type story to tell the grandkids than a simple, “we met on a dating site

Unromantic as some traditionalists may think them to be, dating apps just aren’t going to go away. Frankly, technology does make the whole process of meeting strangers a lot easier. Whatever your niche in life, there’s a dating site for that; sites for the wealthy, sites for the Amish, even sites for equestrian lovers. With so much of our lives today now automated, perhaps it makes sense that relationships would follow suit.

Yet apps like ‘Once’ offer a novel way of meeting The One – with a capital ‘O’ – in a way that will create a more fairy-tale type story to tell the grandkids than a simple, “we met on a dating site”. Although – be warned – not even ‘Once’ can overcome the most inherent risk of dating. Whether online or offline, some fairy-tales are less ‘polished Disney’ and more ‘original Grimm’, complete with mischievous wizards, scheming old hags and the occasional beguiling frog-prince that wants to get in your bed.

To try out the app, click here!

Words: Aaron Lambley

Images source: Once App