PETRIe takes a fresh look at Azzedine Alaïa's latest collection, exploring gravity defying movements in a graphic and playful way.

Levitating legs, shaking handbags and a chain of Chinese whispers coalesce to build the rhythm of this curious world, enticing the viewer into a space where not everything is as it seems.

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Directed by Rob Jarvis and Hettie Griffiths

Fashion Director: Zadrian Smith

Produced by Feast Films

Director of Photography: Rob Jarvis

Editor: Hettie Griffiths

Composer: Jonah Brody

Production Designer: Haqîm Bey @ Big Agency

Models: Lidia Judickaite @ City Management, Yulia Musieichuk @ Supreme Management and Holly Smith @ Profile Management

1st Make Up Artist:  Carole Hannah @ Airport Agency using Tom Ford 

2nd Make Up Artist: Lucinda Worth

Hair Stylist: Yusuke Morioka using Bumble and Bumble

Stylist Assistant: Brillant Nyansago